Privacy Policy for Purple Mountain Therapy
Effective Date: 2/13/23
Last Updated: 12/6/24
At Purple Mountain Therapy, we are dedicated to protecting your privacy and ensuring the confidentiality of your personal information. This Privacy Policy explains how we collect, use, and safeguard your information when you interact with our services, including through our website, emails, phone, or telehealth platforms.
1. Information We Collect
We may collect the following types of personal information:
• Contact Information: Your name, email address, phone number, and mailing address.
• Health Information: Details about your therapy needs, medical history, and any information provided through our HIPAA-compliant documentation system.
• Payment Information: Credit card or billing details, as required for payment processing.
• Website Data: Non-personal information such as IP addresses, browser types, and analytics data to improve our website.
2. How We Use Your Information
We use your information for:
• Scheduling appointments and communicating about your therapy sessions.
• Providing personalized therapy services based on your specific needs.
• Securely processing payments.
• Sending appointment reminders, administrative updates, and other service-related communications via email or phone.
• Sharing optional marketing emails about health resources, newsletters, or promotions, only with your explicit consent.
3. Use of Email and Phone Numbers
• Email: Your email address is used to confirm appointments, send receipts, share important updates, and distribute marketing content through our Squarespace email marketing system, with your consent.
• Phone Number: Your phone number is used for appointment reminders, urgent updates, and direct communication.
If you wish to opt out of non-essential communications, you can reply to the message directly or contact us at stephen@purplemountaintherapy.com.
4. Use of Email, Phone Numbers, and SMS
• Email: Your email address is used to confirm appointments, send receipts, share important updates, and distribute marketing content through our Squarespace email marketing system, with your consent.
• Phone Number: Your phone number is used for appointment reminders, urgent updates, and direct communication.
• SMS (Text Messages):
• SMS may be used to send appointment reminders, confirmations, and urgent updates.
• Consent: By providing your phone number, you consent to receive SMS communications. You can opt out at any time by replying “STOP” to any text message or contacting us directly at stephen@purplemountaintherapy.com.
• Data Rates: Message and data rates may apply, depending on your mobile carrier and plan. “Message and Data Rates may apply. You can STOP messaging by sending STOP and get more help by sending HELP.” No mobile information will be shared with third parties/affiliates for marketing/promotional purposes. All other categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties
If you wish to opt out of non-essential communications, reply to the message directly or contact us at stephen@purplemountaintherapy.com.
5. HIPAA Compliance
Purple Mountain Therapy is committed to protecting your protected health information (PHI) in accordance with the Health Insurance Portability and Accountability Act (HIPAA). All sensitive health data is stored in our HIPAA-compliant documentation system. Telehealth sessions conducted via Zoom and Google Meet use HIPAA-compliant versions to ensure secure communication.
6. Data Security
We employ industry-standard measures to protect your personal and health information, including:
• Encrypted storage for sensitive data.
• Secure payment processing systems.
• HIPAA-compliant platforms for documentation and telehealth.
While we take every precaution, no system is entirely immune to risk. Please contact us if you have concerns about your data security.
7. Sharing Your Information
Your information will only be shared in limited circumstances:
• With your explicit consent, to coordinate care with other healthcare providers.
• As required by law, such as responding to subpoenas or other legal obligations.
• With third-party service providers they may only access, use, or disclose PHI for the following purposes:
• Performing services explicitly outlined in their contractual agreement with Purple Mountain Therapy.
• Supporting the delivery of healthcare operations, treatment, or payment-related activities as authorized by HIPAA regulations.
• As required by law, and only after proper notification to Purple Mountain Therapy, unless otherwise prohibited.
Any other use or disclosure of PHI is strictly prohibited.
8. Your Rights
You have the right to:
• Access and update your personal information.
• Request deletion of your personal data, except where retention is required by law.
• Withdraw consent for marketing communications at any time.
To exercise these rights, contact us at stephen@purplemountaintherapy.com.
9. Telehealth Services
We offer telehealth services through HIPAA-compliant versions of Zoom and Google Meet. These platforms ensure that your sessions are private, secure, and confidential.
10. Third-Party Services
We use the following third-party services to enhance our operations:
• Squarespace Email Marketing: For optional newsletters and promotional content. You may opt out of this option at any time.
• Payment Processors: To securely process transactions.
• HIPAA-Compliant Platforms: For documentation and telehealth services.
These third-party services adhere to privacy and HIPAA standards to protect your data. Your information is not shared with partners.
11. Changes to This Privacy Policy
We may update this Privacy Policy periodically to reflect changes in our practices or legal requirements. Any updates will be posted on our website, and we encourage you to review this policy regularly.
12. Contact Us
If you have questions or concerns about this Privacy Policy or your personal information, please contact us:
• Email: stephen@purplemountaintherapy.com
• Phone: 719-204-5236